Telephone Data Collection
For over 30 years, Mktg, Inc. has set the industry standard for providing the finest in Telephone Data Collection. This standard was created initially based upon our founder's untarnished view of how they felt telephone interviewing should be conducted and we have never compromised. Through a combination of extensive ongoing data collection experience and the use of new technology, Mktg, Inc. provides all of our clients with a feeling of comfort knowing that their projects will be completed accurately and on time. In a profession where experience counts, Mktg, Inc. has successfully completed over 15,750 Telephone Data Collection projects.
Capabilities and Services Offered:
Two industry accepted computer assisted telephone industry packages
Senior project management team/programmers with individual experience of more than 25 years.
All programming, project management and data collection is done internally and is NEVER OUTSOURCED.
Field and Tab/Full Service capabilities
29 years of experience in programming complex consumer and B2B questionnaires
Phone recruiting to web interviewing
Daily reporting/Dashboard in real time for multimode projects
Easy remote checking and review of questionnaire programming
Real time recorded offsite monitoring of live interviewing
Automated open end coding of verbatim responses
Data output provided in the following formats ASCII card image, ASCII string, SPSS, Quancept column Binary, Excel, SAS, and Access.
Quancept (predictive dialer capabilities)
ISIS (computer aided web interviewing) which allows for multimode telephone/online data collection